Diner Focus for History Channel Campaign

For its documentary on Alexander the Great, 31 Greek diners in eight different markets were picked by The History Channel as venues to advertise the program through the use of branded posters, menu inserts and placemats. The interactive GoPLACEMATS featured a quiz, indoor GoPOSTERS were hung throughout the restaurants, GoMENU INSERTS were featured and select establishments even gave out Alexander-branded GoCOUPONS.