The WaterStencil™ - Squeaky Clean, Green Advertising on Sidewalks
Getting Your Brand Noticed With Never-Seen-Before Advertising Techniques
Every day consumers are met with thousands of advertising messages. Marketers have to find new and interesting ways to reach their buyers and set themselves apart from the crowd. GoGORILLA is the one-stop shop for non-traditional media that can help any business create a strong and effective guerilla marketing campaign. We can create unique events such as staging a flash mob or fake protest. GoGORILLA specializes in using guerrilla marketing techniques that are fun and unpredictable, and catch the audience off guard. We also employ sidewalk advertising using chalk or WaterStencil™ images. We use these out of home advertising methods to promote products in a unique way that will get people talking and create a buzz.
Green, Clean Advertising That Turns Heads
Our team at GoGORILLA is expert at creating guerrilla marketing promotions that are environmentally friendly. We do this by using techniques like reverse graffiti and clean graffiti that don’t alter or harm surfaces or the environment. We even have a medium called projection advertising that creates temporary images on urban walls and buildings with dual interactive projection displays.
How Does Reverse Clean Graffiti Work?
One great form of alternative advertising is GoGORILLA Media’s WaterStencil™. WaterStencil™ is a type of reverse graffiti that catches people by surprise as they walk down the street. Trained GoGORILLA teams use power washing technology to brand reverse graffiti in the form of a message or logo into the grime of the typical urban street or sidewalk. This method of under the radar guerilla marketing has been used to promote special events such as movie premiers and book releases, as well as to advertise clothing apparel and retail stores.
Green Graffiti Creates Positive Buzz for Brands
Unlike the typical messages scrawled on buildings, the WaterStencil™ is clean graffiti that gets your product message across in a fun and positive way. People walking to work in a business district or out for a night on the town will suddenly come across one of these unique guerrilla marketing messages that will stop them in their tracks. Not only will they get the initial impact of the message, but it will stay with them and they will pass the message on to family and friends. In addition to its wow factor, WaterStencil™ is also completely green graffiti. It is a power washing technique using nothing but water, so it does not add any chemicals or other harmful materials to the street or sidewalk. This is especially beneficial in urban areas or cities that do not allow certain forms of alternative advertising. WaterStencil™ is really just selectively washing the sidewalk with clean graffiti.
Going Viral with Reverse Graffiti
With so many businesses and advertisers competing for consumer attention it is easy to get lost in the crowd. GoGORILLA can help any business break through and create effective guerilla marketing campaigns. With a variety of out of home advertising methods, including reverse graffiti, also called clean graffiti, and street teams, we can successfully launch a product or service. Our green graffiti alternatives, such as WaterStencil™, are the perfect way to send a message and achieve viral, street level branding. GoGORILLA is the place for top quality guerrilla marketing.


