Colorful Projections Make Consumers Stop in Their Tracks

Most consumers are very media savvy, so it takes extra effort and some great guerrilla marketing to reach them today. GoGORILLA Media is the best place for non-traditional media that reaches customers in all kinds of places. We are on the edge of some of the best alternative advertising technology such as WaterStencil™ clean graffiti, sidewalk chalk campaigns, and projection advertising. Projection advertising is versatile and advertisers can chose from a variety of projection media to fit their campaign.  Even 3D projections on buildings are possible that create a real-life effect and tons of buzz.

Many Projection Methods to Chose From

Still projection throws a static image on buildings or sidewalks and its vibrant colors cannot go unnoticed.  Video projection allows advertisers to project a looped video that passersby will stop to watch and chat about.  Dual projection is taking video projection to the next level by using dual interactive projection technology to project two interacting videos onto two neighboring buildings.  Sidewalk Projections cannot be missed since consumers walk right through the colorful image and cannot help but stare at it.  3D Projections are all the rage right now with 3D movies grossing millions in movie theaters.  Advertisers can wow consumers by presenting life-like 3D projections on buildings and thus offering the 3D experience free of charge.

Dual Projection Lets City Dwellers Slide Into Alberta Canada

GoGORILLA first used dual projection advertising in 2008 to help the Alberta Canada tourism group promote the scenic wonders of Alberta in an amazing example of guerilla marketing. People in three major US cities were able to see two parallel videos interacting, contrasting city life on one building and the beauty of Alberta on the other.  The videos were synchronized so that it appeared local apartment dwellers were escaping via a tree branch into the Canadian wilderness.  Consumers have seen plenty of travel brochures and posters but this out of home advertising brought the beauty of Alberta to life right in the middle of their city.

Cutting Edge Technology That Turns Heads and is Green!

The technology is cutting edge and is sure to impress.  But projection advertising is not only an exciting technique.  It is also environmentally friendly. Instead of paint and other chemicals applied to a surface, GoGORILLA projection advertising is clean graffiti. It appears for a limited amount of time and then is gone, making it a totally green alternative advertising form.

Millions Will See Projection Ads Via Social Media

Projection advertising can also be a part of a very potent PR stunt.  When thousands of people see a short promotion on an urban wall or surface, they are going to recount their experience to friends and family and post videos on YouTube, Facebook and other social media sites. With enough buzz, the story will be picked up and repeated on newscasts and entertainment shows. GoGORILLA will also film the projection and post it on YouTube for millions to see.  In today’s world it takes extraordinary effort and skill to get your marketing message across to consumers. GoGORILLA is the best place for non-traditional media like projection advertising that reaches customers in a whole new way.