Terra.com’s Go CARDS Target Spanish-Speaking Audience in 8 Markets

In order to promote the GLBT section of its Spanish language web portal, Terra.com chose a Go CARDs Postcard Advertising campaign targeting the Spanish-speaking Gay community in 8 markets nationwide. A perfect example of how Postcard Advertising can offer highly-targeted placement, Todo Gay’s GoCARDS were distributed to hundreds of venues in key neighborhoods where they were sure to get into the right hands. With their vibrant creative and entirely Spanish text, Todo Gay’s GoCARDS drove traffic to Terra in sensational numbers.