June 30, 2008
GoLOST DOGS - Digital Downtown is a Consumer Techie’s Dream
New York City Gets Plastered for the Consumer Technology Showcase
In promotion of Digital Downtown, New York’s Consumer Technology Showcase, Street Teams posted GoLOST DOGS all over downtown New York City and Battery Park City. The GoLOST DOGS were placed in lobbies of residential buildings, in grocery stores, in banks, on community boards and on light poles. The GoLost Dogs not only offered free admission to the showcase, but also a chance to enter and win a $10,000 home theatre!
June 11, 2008
Street Teams - Nothing Quite Like a Lil’ Johnny Walker in the Morning
GoMODELS Wake Up Commuters with Johnny Walker Wall Street Journals
There really is no better way to start the morning than with a Wall Street Journal! And that’s exactly what GoMODELS distributed to morning commuters at the Fulton and Broadway subway stop in New York City compliments of Johnny Walker. Commuters were all smiles over their free morning paper!
June 7, 2008
Street Teams - Beach-Goers Get ‘Secrets’ Handed to Them
GoMODELS Hit the Beach for Book Distribution
It’s that time of year when women everywhere are on the look out for that perfect ‘beach book.’ So there really is no better place to promote a new book than at, well, a beach! Female beach-goers up and down the eastern coast were lucky enough to be the recipients of free copies of Patti Callahan Henry’s new book The Art of Keeping Secrets. Thanks to our GoMODELS, women sunbathers in Charleston, SC; Hilton Head, SC; St. Augustine, FL; Virginia Beach, VA, and the Hamptons, NY all got their hands on a good read!
June 2, 2008
GoSTENCIL & GoPEDICAB - Going Green Never Looked So Good
Whole Foods Give Consumers and Pedestrians Some Food for Thought
Always promoting organic and natural products, as well as sustainability for the future, Whole Foods came to GoGORILLA Media to get some advertising done the ‘green’ way. For four consecutive days, Whole Foods gave customers a lift home with branded GoPEDICABS in New York City. Adorned in the Whole Food’s signature green, the GoPEDICABS were a great relief to shoppers on the warm summer day!
In keeping with Whole Food’s ‘green’ theme, GoGORILLA Media worked the night shift to GoSTENCIL locations in both New York City and New Jersey with the Whole Foods signature font and color. Including such phrases as “Reusable. It’s our bag,” “So close, you can taste it,” “Hang on kids, dinner’s almost ready,” Whole Food’s customers and passersby awoke the next morning to find the biodegradable chalk comments enticing them towards their closest Whole Food’s market!
May 24, 2008
Street Teams – GoMODELS Promote Boulder’s Newest Community
The Peloton Comes to Boulder CO in Style
On a beautiful, warm day in May, GoMODELS took to the streets of the annual Boulder Creek Festival to promote the area’s newest community: The Peloton. The eye-catching hot pink flyers were a hit with the festival-goers, and everyone was excited to learn more about The Peloton, the Block Party celebrating the new community and to set their sights on Boulder’s only rooftop pool.
May 12, 2008
Street Teams - Wall Street Journal Shows Citi Group Some Love
New York City Citi Group Employees Wake Up to Free Wall Street Journals
On May 12th, GoMODELS handed out complimentary Wall Street Journals to Citi Group employees on their way in to work. The papers were decked out in colorful red wrappers, and were definitely the right way to start off the rainy day for the dedicated Citi Group employees!
May 11, 2008
GoLOST DOGS – Cities Search for Their Missing Two Hours
Zyrtec GoLOST DOGS Give People the Chance to Get Their Two Hours Back
In promotion of Zyrtec’s ability to start working faster than other leading allergy medicines, GoGORILLA Street Teams posted GoLOST DOGS in ten major cities. New York, Los Angeles, San Francisco, Chicago, Philadelphia, Boston, Dallas, Houston, Washington, DC and Atlanta were inundated with ‘MISSING’ flyers that were posted on light posts in the most heavily trafficked areas. Down to the detail of the detachable tabs containing a phone number, each GoLOST DOG questioned the whereabouts of the two hours that allergy sufferers have to wait before being able to breathe and see clearly should they opt for the other allergy medicines. Passersby couldn’t help but stop and check out this eye-catching form of advertising!
May 9, 2008
Street Teams - Let Them Smell…Nothing
Three Cities Discover Freshaire’s Odorless Paint
People in San Francisco, Seattle and Atlanta were delighted and amazed by Freshaire’s revolutionary concept: odorless paint. The paint is the first of its kind to contain no VOCs, and can actually help preserve the quality of the air in your home. Wearing “You Won’t Miss What’s Missing” shirts, GoMODELS took to the streets of the three cities, and over several days handed out the odorless paint samples, as well as postcards.
May 9, 2008
Street Teams - GoMODELS Dazzle Morning Commuters
Diamond Trading Company Suggests Diamonds Over Chocolates
In Promotion of the Diamond Trading Company, GoMODELS distributed Wall Street Journals to morning commuters outside the World Financial Center. Each paper was decked out in a slick black wrapper that suggested diamonds over chocolates for family heirlooms…definitely something worth considering!
May 8, 2008
Street Teams - New Vitamin Shoppe Locations Come to D.C.
Vitamin Shoppe Coupons Make D.C. Commuters’ Day
In promotion of the new Vitamin Shoppe locations in the Washington DC area, GoMODELS hit the streets for four days of flyer distribution. GoMODELS greeted commuters with the informative flyers as they entered and exited the DC Metro. To the commuters’ delight, each flyer offered the Healthy Awards Club, and 20% off coupons!

