Final Draft Uses GoCARDS to Get Specific

A perfect example of GoGORILLA’s ability to surgically target a demographic, Final Draft screenwriting software employed GoCARD Custom Distribution in Toronto during the Toronto Film Festival. Our distribution team placed single-pocket displays in 27 cafes, restaurants, retail and food shops, and we were able to reach festival-goers (all of them aspiring screenwriters) by the thousands!

GoCARD Campaign Intrigues Consumers

The goal of this campaign was to promote the new AXE “Potent” advertising concept using branded GoCARD postcards. The campaign covered 8 major US markets and involved a combination of Custom Distribution of the cards in specialized displays and placement in traditional GoCARD displays. The provocative “Rorschach Test” creative was a hit with consumers nationwide and generated huge response for Axe.

ABC’s Original Drama Fallen Targets Bookstores

To advertise the premier of the ABC Family Original Movie Fallen we employed Custom Distribution of GoBOOK MARKS targeting Christian bookstores. Using our appealing countertop displays, 40,000 of Fallen’s eye-catching bookmarks were distributed throughout New York and Los Angeles.

GoCARD Display Domination and Lost Dog Wild Postings Employed

AXE’s witty “Gamekillers” advertising concept found a home for its irreverent message through GoGORILLA Media. In a campaign covering 5 major US markets, Gamekiller postcards dominated entire GoCARD displays while street-level “Lost Dog” posters brought AXE’s creative outdoors. Locations centered around hot and trendy areas where high foot-traffic was guaranteed, and both GoCARDS and Lost Dogs used multiple creatives to grab the attention of passersby.

GoCARDS Help Promote Wheat Thins’ Healthiness

GoCARD helped promote Wheat Thins as a healthy snack in restaurants and cafes. Employing both GoCARD’s Display Network and Custom Distribution, Wheat Thins postcards reached hundreds of venues in markets across the country. As a bonus, we added distribution of the cards in Barnes & Noble bookstores!

Multiple Strategies and Markets for Sporting Site

Bodog.com sought non-traditional means of promoting it’s non-traditional website, and contacted GoGORILLA for a bonanza of innovative advertising strategies. Employing GoCARDS, GoMODELS, GoCOASTERS, Stealth Bookmarking, GoPROJECTION and the ever-sensational GoMONEY, Bodog.com got its message across in ways that pointed clearly to its iconoclastic image.

Families Targeted by Types and Locations of Vehicles

The goal of this campaign was to promote E-LOAN using the GoAUTO promotion. GoAuto is a die-cut postcard outfitted with a suction cup and stuck to driver’s-side windows by the thousands! Able to target demographics by both locations and types of vehicles, E-LOANS effort focused on family-style vehicles parked in Home Depot, Lowes and Expo Store lots in San Francisco and Phoenix. The campaign was executed over 3 consecutive weekends and was extremely effective.