May 17, 2007
Postcard Advertising - Drive Drunk, Pay Price
May 8, 2007
Postcard Advertising - Postcard Greetings from DrJays.com
Clothing Boutique Uses GoCARD for Multi-Market Target
DrJays.com and DJPremium.com reached out to its customers in Atlanta, Chicago, Washington DC, Dallas, Philadelphia, Minneapolis, Columbus and Orlando with attractive, colorful GoCARDS. The campaign took advantage of both GoCARD’s network of in-venue displays in major markets as well as the targeted capabilities of Custom Distributed, single-pocket GoCARD dispensers.
December 21, 2006
Postcard Advertising - Uniqlo’s Uniqely Fashionable Animals
GoCARD Series Features Attractively-Dressed Fuzzy Friends
Japanese Clothing Store Uniqlo’s Flagship U.S. location in New York used a series of visually stunning GoCARDS to announce its Grand Opening. The cards were given premium pocket placement in all displays in New York and the adorable and fashionable stuffed animals featured on the cards were the talk of the town.
December 17, 2006
Postcard Advertising - Send Yourself a GoCARD…
…As a Reminder to Send 1-800 Flowers!
To promote their new “Happy Hour” Bouquets, 1-800-flowers.com called GoCARD. They ran a nationwide campaign in GoCARD’s extensive network of in-venue displays, and took advantage of the huge, “billboard” effect of multi-pocket placement. Covering both columns of vertical slots in our 13-pocket displays, 1-800 Flowers reached thousands of consumers across the country and effectively drove business to their site.
December 9, 2006
Postcard Advertising - GoCARD Says: Being Kind to Animals is Sexy
Just Ask Alicia Silverstone
PETA used a sexy GoCARD of a pleather-clad Alicia Silverstone to raise awareness about the ethics of leather and promote its website, www.CowsAreCool.com. Distributed to to all GoCARD displays in Chicago and Los Angeles this campaign did its part in PETA’s broad effort to protect animals of all types.
November 19, 2006
Postcard Advertising - Head to Montana, Young Man
Montana Tourism Uses GoCARD in Seattle
To promote Montana Tourism in Seattle, GoCARDS were Custom-Distributed in Ski and Snowboard shops and Great Harvest Bakeries throughout the city. Thousands more GoCARDs were also distributed in our venue displays, employing triple-pocket placement and giving a huge billboard presence to the beauty of Montana.
November 18, 2006
Postcard Advertising - Boo! Horrorfest Can’t be Missed
Fans Across the Country Respond to Multi-Pocket GoCARD Distribution
The spooky nationwide film festival Horrorfest employed high-impact, multi-pocket distribution of GoCARDS to reach horror fans in its Top 10 markets. Various theaters in each city hosted a variety of scary films, and the thousands of fans who picked up these well-designed GoCARDS were provided with a schedule and theater locations, the better to frighten themselves with.
November 13, 2006
Postcard Advertising - California Legal
GoCARD Employed for Medical Marijuana Awareness
The goal of this campaign was to promote Pacific Support Services and their efforts to raise awareness of California’s medical marijuana laws in Los Angeles. GoCARDS, in a combination of Traditional Displays and targeted Customized Distribution, reached a broad target throughout the city, including specific neighborhoods. The card’s creative was also highly graphically noticeable, making for a “highly” successful campaign.
September 21, 2006
Postcard Advertising - Target: Aspiring Screenwriters
Final Draft Uses GoCARDS to Get Specific
A perfect example of GoGORILLA’s ability to surgically target a demographic, Final Draft screenwriting software employed GoCARD Custom Distribution in Toronto during the Toronto Film Festival. Our distribution team placed single-pocket displays in 27 cafes, restaurants, retail and food shops, and we were able to reach festival-goers (all of them aspiring screenwriters) by the thousands!
September 3, 2006
Postcard Advertising - Do You see AXE? We Do!
GoCARD Campaign Intrigues Consumers
The goal of this campaign was to promote the new AXE “Potent” advertising concept using branded GoCARD postcards. The campaign covered 8 major US markets and involved a combination of Custom Distribution of the cards in specialized displays and placement in traditional GoCARD displays. The provocative “Rorschach Test” creative was a hit with consumers nationwide and generated huge response for Axe.





