Postcard Advertising

December 9, 2006

Postcard Advertising - GoCARD Says: Being Kind to Animals is Sexy

Just Ask Alicia Silverstone

PETA used a sexy GoCARD of a pleather-clad Alicia Silverstone to raise awareness about the ethics of leather and promote its website, www.CowsAreCool.com. Distributed to to all GoCARD displays in Chicago and Los Angeles this campaign did its part in PETA’s broad effort to protect animals of all types.

November 19, 2006

Postcard Advertising - Head to Montana, Young Man

Montana Tourism Uses GoCARD in Seattle

To promote Montana Tourism in Seattle, GoCARDS were Custom-Distributed in Ski and Snowboard shops and Great Harvest Bakeries throughout the city. Thousands more GoCARDs were also distributed in our venue displays, employing triple-pocket placement and giving a huge billboard presence to the beauty of Montana.

November 18, 2006

Postcard Advertising - Boo! Horrorfest Can’t be Missed

Fans Across the Country Respond to Multi-Pocket GoCARD Distribution


The spooky nationwide film festival Horrorfest employed high-impact, multi-pocket distribution of GoCARDS to reach horror fans in its Top 10 markets. Various theaters in each city hosted a variety of scary films, and the thousands of fans who picked up these well-designed GoCARDS were provided with a schedule and theater locations, the better to frighten themselves with.

November 13, 2006

Postcard Advertising - California Legal

GoCARD Employed for Medical Marijuana Awareness

The goal of this campaign was to promote Pacific Support Services and their efforts to raise awareness of California’s medical marijuana laws in Los Angeles. GoCARDS, in a combination of Traditional Displays and targeted Customized Distribution, reached a broad target throughout the city, including specific neighborhoods. The card’s creative was also highly graphically noticeable, making for a “highly” successful campaign.

September 21, 2006

Postcard Advertising - Target: Aspiring Screenwriters

Final Draft Uses GoCARDS to Get Specific

A perfect example of GoGORILLA’s ability to surgically target a demographic, Final Draft screenwriting software employed GoCARD Custom Distribution in Toronto during the Toronto Film Festival. Our distribution team placed single-pocket displays in 27 cafes, restaurants, retail and food shops, and we were able to reach festival-goers (all of them aspiring screenwriters) by the thousands!

September 3, 2006

Postcard Advertising - Do You see AXE? We Do!

GoCARD Campaign Intrigues Consumers

The goal of this campaign was to promote the new AXE “Potent” advertising concept using branded GoCARD postcards. The campaign covered 8 major US markets and involved a combination of Custom Distribution of the cards in specialized displays and placement in traditional GoCARD displays. The provocative “Rorschach Test” creative was a hit with consumers nationwide and generated huge response for Axe.

July 18, 2006

Postcard Advertising - Mark Your Book to Watch the Movie

ABC’s Original Drama Fallen Targets Bookstores


To advertise the premier of the ABC Family Original Movie Fallen we employed Custom Distribution of GoBOOK MARKS targeting Christian bookstores. Using our appealing countertop displays, 40,000 of Fallen’s eye-catching bookmarks were distributed throughout New York and Los Angeles.

March 1, 2006

Postcard Advertising - AXE Wages Dominant “Gamekillers” Campaign

GoCARD Display Domination and Lost Dog Wild Postings Employed


AXE’s witty “Gamekillers” advertising concept found a home for its irreverent message through GoGORILLA Media. In a campaign covering 5 major US markets, Gamekiller postcards dominated entire GoCARD displays while street-level “Lost Dog” posters brought AXE’s creative outdoors. Locations centered around hot and trendy areas where high foot-traffic was guaranteed, and both GoCARDS and Lost Dogs used multiple creatives to grab the attention of passersby.

November 14, 2005

Postcard Advertising - Crisp, Delicious Advertising with 0 Grams Trans Fat

GoCARDS Help Promote Wheat Thins’ Healthiness

GoCARD helped promote Wheat Thins as a healthy snack in restaurants and cafes. Employing both GoCARD’s Display Network and Custom Distribution, Wheat Thins postcards reached hundreds of venues in markets across the country. As a bonus, we added distribution of the cards in Barnes & Noble bookstores!

November 13, 2005

Money Advertising - Bodog.com Breaks Out

Multiple Strategies and Markets for Sporting Site

Bodog.com sought non-traditional means of promoting it’s non-traditional website, and contacted GoGORILLA for a bonanza of innovative advertising strategies. Employing GoCARDS, GoMODELS, GoCOASTERS, Stealth Bookmarking, GoPROJECTION and the ever-sensational GoMONEY, Bodog.com got its message across in ways that pointed clearly to its iconoclastic image.

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