Godiva on the Go with GoCARDS

To promote Godiva’s Chocoiste and Godiva Boutiques in New York, GoCARD proved the perfectly portable medium. The cards were distributed to all GoCARD venues in New York and featured a fashionable woman in a trench coat getting her chocolate fix on the run. Godiva’s GoCARDS experienced enormous take-rates thanks to New Yorkers who know what it’s like to need a quick choco-fix.

Museum Uses GoCARDS for New Hours & Exhibits

The goal of this GoCARD campaign was to promote Guggenheim Museum’s Art After Dark evening hours and the dynamic Shapes of Space exhibit. The cards were distributed to all GoCARD venues in New York City and the Hamptons, targeting an art-savvy public and promoting New York’s favorite museum.

HBO’s Flight of the Conchords Postcards in 5 Markets

Flight of the Conchords, an original HBO series, took advantage of GoCARD to reach a hip, indie-rock crowd similar to that portrayed on the show. Our network of displays in various hip bars, music venues and record stores was a perfect solution to this goal, and the cards were distributed to Chicago, Los Angeles, New York, Philadelphia and San Francisco.

HBO Advertises Film Fest In D.C.

The goal of this GoCARD campaign was to promote The HBO Screen on the Green Film Festival 2007. The cards were distributed to all GoCARD venues in Washington DC. As an added value bonus, the cards were given multiple pocket placement in the GoCARD displays. With a take rate of 91% this campaign was a huge success!

Annual Festival Postcards A Huge Hit

The 29th Annual Museum Mile Festival is a big deal in New York, turning the museum-dense area of 5th Avenue into a fair of art and design each year. Naturally, GoCARDS offered a highly-visible and practical medium with which to promote the event. Seen and picked up all over town in the month before the festival, these GoCARDS did their part to remind New Yorkers of one of their city’s favorite events.

GoGORILLA Introduces Discover Financial website to College Target

Discover employed a number of fun and successful GoGORILLA Strategies to get the word out about its interactive website, 5MinuteChill.com. In an effort that descended on the University of Illinois, Champaign for two weeks, Discover took advantage of GoMODEL Street Teams, GoMONEY branded dollar bills, GoCARDS, GoNAPKINS, GoAUTO and GoZARF Coffee Sleeves. Branded materials were quickly consumed both on and off campus after the media were distributed in areas with a high concentration of students. Students and businesses alike appreciated the campaign, and GoGORILLA left Champaign with the confidence that Discover and 5MinuteChill.com were discussed over many a late-night beer pong game.

GoCARDS Used for Public Safety Campaign

The goal of this GoCARD campaign was to promote the public safety website AFTERTOOMANY.COM. The cards were distributed to all GoCARD venues in San Francisco, raising awareness about the noble effort to eradicate drunk driving from our society.

Clothing Boutique Uses GoCARD for Multi-Market Target

DrJays.com and DJPremium.com reached out to its customers in Atlanta, Chicago, Washington DC, Dallas, Philadelphia, Minneapolis, Columbus and Orlando with attractive, colorful GoCARDS. The campaign took advantage of both GoCARD’s network of in-venue displays in major markets as well as the targeted capabilities of Custom Distributed, single-pocket GoCARD dispensers.

GoCARD Series Features Attractively-Dressed Fuzzy Friends

Japanese Clothing Store Uniqlo’s Flagship U.S. location in New York used a series of visually stunning GoCARDS to announce its Grand Opening. The cards were given premium pocket placement in all displays in New York and the adorable and fashionable stuffed animals featured on the cards were the talk of the town.

…As a Reminder to Send 1-800 Flowers!

To promote their new “Happy Hour” Bouquets, 1-800-flowers.com called GoCARD. They ran a nationwide campaign in GoCARD’s extensive network of in-venue displays, and took advantage of the huge, “billboard” effect of multi-pocket placement. Covering both columns of vertical slots in our 13-pocket displays, 1-800 Flowers reached thousands of consumers across the country and effectively drove business to their site.