GoGORILLA Media hit the streets to embark on a new and exciting campaign adventure for NBC’s ‘Late Night with Jimmy Fallon!’ GoMODELs interacted with the public on busy New York avenues while being equipped with a wearable TV vest which displayed clips of the show. They also ran a 10 question trivia about Jimmy Fallon’s life for the chance to win a free promotional T-Shirt. The energetic New York crowd had a great time with this! The campaign was a tremendous success and created a memorable experience for its audience by using fun, interactive techniques to generate buzz around the show. Even Jimmy Fallon himself was impressed!

GoGORILLA Media hit the streets to spread the word about the movie “Black Dynamite” at the Sundance Film Festival in Park City, UT.  Movie fans could not miss the vintage-style GoMINIPOSTERS, which were posted in high-traffic locations all over Downtown Park City, including community boards, lamp posts, restaurants, and theaters hosting movie screenings.

GoPROJECTION team cruises through New Orleans

GoGORILLA Media created buzz about Carnival Cruise Lines on the streets of New Orleans by projecting an enormous, colorful Carnival ad in high-traffic neighborhoods and around sports games. Passersby stopped in their tracks to look at the giant projection and to chat with friends about their past trips on Carnival Cruise Lines.

GoMODELs create buzz about “The New Crew in Town!”

Getting to Down Under just got easier with V Australia’s new route from LA to Sydney.  Over the course of 3 days, teams of GoMODELs handed out GoCARDs in busy Los Angeles locations promoting “The New Crew in Town” and V Australia’s introductory air fare special.

Starbucks Vivanno gives Customers a ride…

On August 23rd and 24th, Starbucks gave customers a lift from Los Angeles beaches to the closest Starbucks with branded GoPEDICABS. Promoting the new Vivanno™ Nourishing Blends the pedicab drivers handed out gift cards so that riders could try the refreshing drinks for free. Customers were grateful for the ride and the complimentary refreshment on a hot summer weekend. 

‘Projection Action’ brings a piece of Canada to the cities

On the evening of June 10th, Los Angeles, Long Beach CA and New York City simultaneously got a dose of the wonders of Alberta Canada with GoGORILLA Media’s GoPROJECTION campaign and continuing for four nights thereafter. At each location two projectors were set up to create one interacting visual. This visual experience not only stopped traffic, but gave city-dwellers the urge to explore the Canadian Rockies!

Fresh and Direct to your office…

For three days our GoMODEL teams spread the good word about Fresh Direct at the office. Targeting on-the-go office workers in the busy areas of Park Ave., 6th Ave., and Wall Street/Broadway, our models handed out snacks and drinks to those office workers in the area. All handouts came with a coupon for Fresh Direct at the office as well as a detailed explanation of the promotion by our highly informed and enthused GoMODELS. The handouts, coupons, and information were welcomed by people who are looking to eat better and save money while at the office. The word is out. Fresh Direct is now at the office.

GoModels early bird special

There really is no better way to start the morning than with a FREE Wall Street Journal! Two teams of 2 GoMODELS hit the streets of Boston and New York during the early morning commute to promote the Columbia Management Group. The busy areas - South Station in Boston and 42nd Street and Vanderbuilt in New York were full with happy smiling people.

GoLOST DOGS Mark Their Territory in Chicago

Within a 3-block radius of Chicago’s Merchandise Mart, colorful GoLOST DOGS promoting The New Patcraft & Design Weave commercial carpet store were pretty much placed on every corner in sight! Featuring such quotes as: ‘Big Ideas Dawn on US,’ and ‘Millions are Made on Us,’ the GoLOST DOGS were both eye-catching and informative; even including a tear away tab so interested pedestrians could learn more!

New York City Gets Plastered for the Consumer Technology Showcase

In promotion of Digital Downtown, New York’s Consumer Technology Showcase, Street Teams posted GoLOST DOGS all over downtown New York City and Battery Park City. The GoLOST DOGS were placed in lobbies of residential buildings, in grocery stores, in banks, on community boards and on light poles. The GoLost Dogs not only offered free admission to the showcase, but also a chance to enter and win a $10,000 home theatre!