Zyrtec GoLOST DOGS Give People the Chance to Get Their Two Hours Back

In promotion of Zyrtec’s ability to start working faster than other leading allergy medicines, GoGORILLA Street Teams posted GoLOST DOGS in ten major cities. New York, Los Angeles, San Francisco, Chicago, Philadelphia, Boston, Dallas, Houston, Washington, DC and Atlanta were inundated with ‘MISSING’ flyers that were posted on light posts in the most heavily trafficked areas. Down to the detail of the detachable tabs containing a phone number, each GoLOST DOG questioned the whereabouts of the two hours that allergy sufferers have to wait before being able to breathe and see clearly should they opt for the other allergy medicines. Passersby couldn’t help but stop and check out this eye-catching form of advertising!

SexSearch.com Uses Lost Dog Wild Postings in New York

To promote SexSearch.com on the streets of New York City, the adult dating website chose Lost Dog Posters to entice curious consumers. 2 waves featuring 3 creatives were distributed for SexSearch, targeting adult venues around Manhattan. Our team blanketed the target areas by posting on light poles, phone booths, construction sites, walls, and mail boxes at eye-level. SexSearch’s provocative and humorous creative on Lost Dog Posters raised many eyebrows of New Yorkers who thought they’d seen everything.

Humorous Lost Dog Wild Postings Hit Urban and Suburban Target

This campaign cleverly promoted Cub Cadet lawn mowers by tacking up thousands of “Lost Dog” posters in the 8 Southern markets between (and including) Baltimore and Dallas. The GoGORILLA team posted them both in cities and their surrounding suburbs, in neighborhoods with plenty of lawns surrounding Home Depot stores.

Lost Dogs Captivate Consumers in LA

To create buzz for the Los Angeles opening of their Originals Store, Adidas chose the offbeat option of “Lost Dog” posters. Measuring 8.5″ x 11″, the posters grabbed attention by fooling people into thinking that they were actual “For Sale” flyers. This tactic guaranteed engagement with consumers, who walked over to the signs to investigate. Once they got close, GoGORILLA’s handy tear-off tabs provided crucial store locations!

GoCARD Display Domination and Lost Dog Wild Postings Employed

AXE’s witty “Gamekillers” advertising concept found a home for its irreverent message through GoGORILLA Media. In a campaign covering 5 major US markets, Gamekiller postcards dominated entire GoCARD displays while street-level “Lost Dog” posters brought AXE’s creative outdoors. Locations centered around hot and trendy areas where high foot-traffic was guaranteed, and both GoCARDS and Lost Dogs used multiple creatives to grab the attention of passersby.

Motorola’s Concert Contest on Lost Dog Wild Postings

Motorola promoted its website and phones via a contest to see the influential rap group The Roots in Chicago, and asked GoGORILLA Media to spread the word. Eye-catching, grassroots Lost Dog wild postings were spread throughout key neighborhoods, and their tear-off tabs were taken, directing record numbers to the website. Goes to show you what a bit of targeted marketing in trendy, high-traffic areas can do.