GoON-THE-GO

October 4, 2009

Nutrisoda Pedicabs - Green, Mobile Advertising with Fizz

GoGORILLA Media hit the streets of San Diego in a big effort to promote Nutrisoda during the Pride Festival. Four branded GoPEDICABs rode on the streets of San Diego for 6 hours, offering free rides to festival goers and people in the Hillcrest community. Our Nutrisoda savvy GoPEDICAB drivers educated their passengers about the drink’s benefits and gave out handouts with product information. People were thankful for the complimentary rides and happily jumped into the brightly colored pedicabs. With every free ride that was given out, Nutrisoda donated money to help with the reforestation of Balboa Park. All in all, this campaign was a huge success and created a memorable brand experience.

August 23, 2008

GoPEDICAB - Starbucks Vivanno

Starbucks Vivanno gives Customers a ride…

On August 23rd and 24th, Starbucks gave customers a lift from Los Angeles beaches to the closest Starbucks with branded GoPEDICABS. Promoting the new Vivanno™ Nourishing Blends the pedicab drivers handed out gift cards so that riders could try the refreshing drinks for free. Customers were grateful for the ride and the complimentary refreshment on a hot summer weekend.

August 10, 2008

GoMODELS - Fresh Direct

Fresh and Direct to your office…

For three days our GoMODEL teams spread the good word about Fresh Direct at the office. Targeting on-the-go office workers in the busy areas of Park Ave., 6th Ave., and Wall Street/Broadway, our models handed out snacks and drinks to those office workers in the area. All handouts came with a coupon for Fresh Direct at the office as well as a detailed explanation of the promotion by our highly informed and enthused GoMODELS. The handouts, coupons, and information were welcomed by people who are looking to eat better and save money while at the office. The word is out. Fresh Direct is now at the office.

June 2, 2008

GoSTENCIL & GoPEDICAB - Going Green Never Looked So Good

Whole Foods Give Consumers and Pedestrians Some Food for Thought

Always promoting organic and natural products, as well as sustainability for the future, Whole Foods came to GoGORILLA Media to get some advertising done the ‘green’ way. For four consecutive days, Whole Foods gave customers a lift home with branded GoPEDICABS in New York City. Adorned in the Whole Food’s signature green, the GoPEDICABS were a great relief to shoppers on the warm summer day!

In keeping with Whole Food’s ‘green’ theme, GoGORILLA Media worked the night shift to GoSTENCIL locations in both New York City and New Jersey with the Whole Foods signature font and color. Including such phrases as “Reusable. It’s our bag,” “So close, you can taste it,” “Hang on kids, dinner’s almost ready,” Whole Food’s customers and passersby awoke the next morning to find the biodegradable chalk comments enticing them towards their closest Whole Food’s market!

April 15, 2008

Street Teams, Video Truck, and Pedicabs Guide Through Washington DC

DC Tourism Shows Both Visitors and Residents Some Fun

In an effort to promote DC tourism and the website washington.com, teams of GoMODELS took to the streets of our nation’s capital and bombarded both tourists and locals with GoCARDS featuring the words “Power Play” and “Flower Power.” Street Teams were placed outside the entrance of Nationals Park ballpark, and within the areas of the Cherry Blossom Festival Parade, and Sakura Matsuri Festival. Not only were free GoCARDS available for passersby, but free rides in brightly colored BicyTaxis were also on hand. However, the fun didn’t stop when the sun went down, as a GoVIDEOTRUCK drove through DC’s hottest spots showing most people, for the first time, the huge impact of the video billboard. With so much going on the effect was positively dizzying, and the hilarity of the day was shared by all.

May 14, 2007

Corporate Advertising with Street Teams and Branded Coffee

Forbes Uses Coffee Jetpaks to Reach Ad Agency Personnel

Forbes Magazine, with the help of GoGORILLA Media, created the “Wake Up And Smell The Capitalism” campaign, targeting 17 advertising agencies in New York City. Employing 6 GoJETPACK street teams, we distributed fresh coffee, pamphlets and colorful campaign pins to ad execs, managers, planners and buyers as they entered and left their office buildings. The campaign put the perfect cap on the Monday morning with such positive feedback as “Thanks for the jump start!”, “What a great start to a Monday morning!”, “I love Capitalism!!” The buzz rapidly spread inside too, with people coming from inside the buildings to get their cup of joe and more information about the Forbes cause.

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