Text Answers Service Goes Under-the-Radar at Iconic Film Festival

This Bar Media and Coffee Cup Advertising campaign was executed to help promote the ChaCha.com, the official Text Answers Service website of 2008’s Sundance Film Festival. GoGORILLA Media distributed 25,000 GoCOASTERS and 25,000 GoCUPS to over 20 venues in Park City, Utah. Both the Bar Media and the Coffee Cup Advertising were well received, and consumers were instantly engaged by the chance to win festival tickets by sending a text message to ChaCha.

GoZARFS Feature Tipped-On Coupons

The purpose of this campaign was to promote Capital One Bank through the distribution of GoZARF branded coffee sleeves to venues in Baton Rouge and Shreveport, LA. GoGORILLA Media targeted coffee shops, cafes, and delis, and the GoZARFS featured a useful twist-an easily-removable coupon. The coupon peeled off to reveal an offer of cash back on all new checking accounts, and served as a perfect example of how to add dimension to a form of Distributed Media.

GoCLINGS Offer Hi-Impact Coverage to Broad Target

When Wal-Mart needed to promote its MoneyCard to a broad consumer base in the southeastern US, they chose the pristine printing and huge visibility of GoCLINGS. GoGORILLA targeted high-traffic businesses in Montgomery-Selma, Jackson, Tallahassee-Thomasville, Little Rock-Pine Bluff, Savannah, Columbus-Tupelo, Augusta, and Memphis. Venues included barber shops, nail salons, check cashing businesses, and laundromats, and made a huge splash among residents of each city!

Los Angeles Real Estate Development Uses GoZARFS

The goal of this campaign was to promote the Mura condominium complex. Using a custom distribution of branded GoZARF coffee sleeves in select coffee shops and delis in the Los Angeles Area, a broad demographic of potential residents was reached.

GoGORILLA Introduces Discover Financial website to College Target

Discover employed a number of fun and successful GoGORILLA Strategies to get the word out about its interactive website, 5MinuteChill.com. In an effort that descended on the University of Illinois, Champaign for two weeks, Discover took advantage of GoMODEL Street Teams, GoMONEY branded dollar bills, GoCARDS, GoNAPKINS, GoAUTO and GoZARF Coffee Sleeves. Branded materials were quickly consumed both on and off campus after the media were distributed in areas with a high concentration of students. Students and businesses alike appreciated the campaign, and GoGORILLA left Champaign with the confidence that Discover and 5MinuteChill.com were discussed over many a late-night beer pong game.

Citywalk Development Employs Bar and Coffee Shop Media

The Citywalk real estate development was looking to create buzz in Oakland, and turned to GoGORILLA for a way to reach potential clients. This was accomplished by distributing branded Citywalk GoCOASTERS and GoZARFS (coffee sleeves) to bars, restaurants, coffee shops, convenience stores and Delis in both Oakland and Alameda. GoGORILLA placed their products into a wide array of establishments in these areas, generating lots of interest in the process.

Final Draft Uses GoCARDS to Get Specific

A perfect example of GoGORILLA’s ability to surgically target a demographic, Final Draft screenwriting software employed GoCARD Custom Distribution in Toronto during the Toronto Film Festival. Our distribution team placed single-pocket displays in 27 cafes, restaurants, retail and food shops, and we were able to reach festival-goers (all of them aspiring screenwriters) by the thousands!

GoZARFS Employed to Reach College Target

The goal of this campaign was to promote Concordia University in Minneapolis and St. Paul using branded GoZARF coffee sleeves. Through a customized distribution of the GoZARFS in 50 coffee shops and delis in the Twin Cities region, we targeted customers who might be considering college options.

MN Utility Advertises on GoZARF Coffee Sleeves

The goal of this campaign was to promote Center Point Energy through a distribution of GoZarfs (coffee sleeves) to coffee shops and diners throughout St. Paul, MN. Distribution was completed in 2 separate waves to prolong Center Point’s GoZARF presence in participating venues.

Bar and Deli Media Offer Targeted Coverage

The goal of this campaign was to promote JACK FM using branded GoZARF coffee sleeves, GoNAPKINS and GoCOASTERS. This was accomplished through a customized distribution of both GoZARFS in 50 coffee shops and delis and GoNAPKINS and GoCOASTERS in 20 bars, clubs and restaurants in the San Diego, CA Market. This insured that patrons of either type of venue would get exposure to our campaign before work when they get their breakfast, and again after they go out for drinks and dinner after work!