Bar Media

September 17, 2007

Bar Media - If it’s GoGORILLA, it’s Got2b Cool

GoGORILLA and Got2B Join Forces for Original, Racy GoCARDS and GoCOASTERS

The goal of this GoCARD and GoCOASTER campaign was to promote Got2b Magnetik products in four markets. The postcards were distributed to all GoCARD venues in Boston, Los Angeles, New York and South Florida and achieved a 93% Take Rate. The coasters were distributed to bars and restaurants in the same markets and were adored by both owners and patrons!

September 11, 2007

Bar Media - What Happens in Vegas is in Lonely Planet

GoCOASTERS Employed to Alert Tourists to Vegas Guide

In order to promote Lonely Planet’s new travel guide for Sin City, GoGORILLA distributed branded GoCOASTERS to 20 venues in the Downtown and Strip areas of Las Vegas. The venues were very receptive to the coasters and loved their design. We even overheard customers saying that they had used Lonely Planet’s travel guides before, and that they had been very helpful on their trips in the past. GoGORILLA Media was able to target venues with heavy tourist traffic, which helped to make this GoCOASTER campaign a huge success!

September 7, 2007

Bar Media - Stewie and Friends Seen in Bars

CW Shows Use GoGORILLA Bar Media in Advance of New Season

The CW’s Popular Shows Family Guy and Two and a Half Men were heading into a new season, and Denver’s Newtork Affiliate got the word out using a 1-2-3 combination of GoCARDS, GoCOASTERS, and visually stunning 4-Color GoNAPKINS. The Media were distributed to over 40 venues in Denver and generated lots of buzz and interest.

August 25, 2007

Bar Media - A Metro Ride Pick-Up Line

Washington DC’s Metro Uses Witty Lines on GoCOASTERS

The perfect pick-up line can turn another night at the bar into a chance to meet a soul-mate. All right, it can’t really, but WMATA’s clever campaign took advantage of a pun on it’s many convenient subway “lines” to provide Washingtonians with a chance to try out some winners. GoGORILLA got the coasters out to 50 bars and restaurants, and it was clear how much patrons appreciated the humor.

July 14, 2007

Sidewalk Advertising - Resist the Evil that is Meth

GoGORILLA Helps Spread the Word About the Dangers of Meth

GoGORILLA helped to promote the important anti-drug message of ResistMeth.org by distributing custom GoCOASTERS and laying down GoSIDEWALK Chalk Stencils around San Francisco. According to the San Fransisco DOH, crystal meth has, in recent years, become a debilitating epidemic within the city’s LGBT community. As such, target areas were selected based on their proximity to venues frequented by gays and lesbians. Resist Meth’s message was seen by thousands of people throughout the city every single day.

June 5, 2007

Street Teams - How Do You Chill?

GoGORILLA Introduces Discover Financial website to College Target

Discover employed a number of fun and successful GoGORILLA Strategies to get the word out about its interactive website, 5MinuteChill.com. In an effort that descended on the University of Illinois, Champaign for two weeks, Discover took advantage of GoMODEL Street Teams, GoMONEY branded dollar bills, GoCARDS, GoNAPKINS, GoAUTO and GoZARF Coffee Sleeves. Branded materials were quickly consumed both on and off campus after the media were distributed in areas with a high concentration of students. Students and businesses alike appreciated the campaign, and GoGORILLA left Champaign with the confidence that Discover and 5MinuteChill.com were discussed over many a late-night beer pong game.

June 4, 2007

Coffee Cup Advertisting - Bar Media - Coffee Sleeves and Coasters with a View

Citywalk Development Employs Bar and Coffee Shop Media

The Citywalk real estate development was looking to create buzz in Oakland, and turned to GoGORILLA for a way to reach potential clients. This was accomplished by distributing branded Citywalk GoCOASTERS and GoZARFS (coffee sleeves) to bars, restaurants, coffee shops, convenience stores and Delis in both Oakland and Alameda. GoGORILLA placed their products into a wide array of establishments in these areas, generating lots of interest in the process.

June 1, 2007

Bar Media - Coasters for a Cause

AIDS Healthcare Foundation Employs GoCOASTERS

The purpose of this campaign was to popularize the website StayNegative.org for the AIDS Healthcare Foundation. Branded GoCOASTERS were distributed in specified zip codes in the Los Angeles area targeting 40 gay venues. The campaign found an appreciative audience, and our distribution team got much positive feedback. The design of the coasters was a hit, and both owners and patrons of participating venues appreciated the important message they conveyed.

June 1, 2007

Bar Media - Central Park in Los Angeles

L.A. Real Estate Development Uses GoCOASTERS


The spectacular Central Park West development in Los Angeles has lots to offer, and GoCOASTERS were just the medium to let L.A.’s well-heeled consumers know. Target areas included West Hollywood, with a focus on gay and gay-friendly venues.

May 25, 2007

Projection - Arizona Tourism Reaches Out to West Coasters

GoPROJECTION and GoCOASTERS a Perfect Combination

This ambitious campaign was promoted Arizona tourism in San Diego and Los Angeles. This was achieved through video projection as well as a distribution of coasters. GoPROJECTIONS were executed in two areas of downtown LA and the Gaslamp district of San Diego on consecutive weekends. Many people stopped to view the movie loops each night. These same consumers then found attractive GoCOASTERS in use in nearby bars and restaurants in both cities!

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