GoGORILLA Media offers advertisers a way to be seen all over town. Mobile media is a fun guerrilla marketing technique which places ads and information on pedicabs, on video screens on trucks, and on branded, wrapped vehicles. These unconventional methods get thousands of impressions each day as they move around and can be seen in many different parts of town.

A pedicab, also known as a bicycle rickshaw or bike taxi, is a local form of transportation without a motor, which makes pedicabs a completely green advertising option. Companies can place their ads on the body of the pedicab as they run across the streets of the city. Being human driven, they’re slow enough for the advertisements to be read as they pass. Hiring a set of pedicabs for free rides and dedicating them towards promoting your brand enhances positive brand recognition. After all, everyone appreciates a free ride.

Pedicabs are usually used in crowded parts of the city (for instance Times Square in New York) where they would be viewed by a large number of people. They can be an interesting addition to sporting events, concerts, social awareness conventions, and beach promotions.  Apart from advertising wrap, pedicabs can be equipped with freebies for its passengers as a token to remember the ride. Gift cards, coupons or any other small giveaways can have further details about the company who are sponsoring the rides.  Examples of advertisers successfully using pedicabs to boost sales are Starbucks, Whole Foods, and Nutrisoda. 

Video Trucks let brands go mobile while displaying video advertisements. Video Trucks are a great way to promote outside conventions, concerts, and festivals.  They are often used to show trailers for new video games, shows, or movies and are an excellent medium to showcase music artists and album releases. Video Trucks can be the focus of guerrilla marketing campaigns or enhance the presence of street teams and other media. The videos are typically 1 to 2 minutes in length and repeated continuously.

Segways are forms of individual transportation, which looks somewhat like a scooter or a hand truck. Being unique in its look, a segway has the ability to catch attention of the people around it. It has the ability to stay upright on its own and transport the person standing on it, when leaned on. A company banner attached to it displaying relevant information is bound to get commuters’ attention. Segway drivers appear taller then passersby, which makes them stand out while distributing fliers and wearing branded apparel.