Alternative media is everything we are here at Go Gorilla Media. Alternative media is a form of advertising that is atypical. It can encompass non-traditional media and outdoor media. Guerilla marketing efforts such as street teams are a form of alternative media. This is a way of getting the viewer’s attention without them expecting it. Alternative media uses a surprise effect to tantalize the viewer when they are in a situation where they would not typically find media. More traditional companies find it difficult to embrace this media, but are slowly becoming more aware and open-minded that alternative media is a way of reaching consumers with a greater impact.

Alternative Media is the alternative to traditional advertising media. These unique and offbeat advertising methods are designed to do what TV, radio and print cannot—reach consumers in meaningful and memorable ways. By using alternative media, agencies look to surprise their customers by advertising in unusual places and at unusual times.
Alternative Media relies heavily on unexpected media – everything from sugar packet advertising to skywriting. GoGORILLA Media revels in defying mainstream media with innovative means of reaching consumers. Some of our alternative media products include GoMONEY, GoCOASTERS, GoNAPKINS, and GoPROJECTION. With over 90 products, GoGORILLA Media takes Alternative Media to new heights.